This case study shows the impact that the combined use of strategy mapping and InsightVision can have on a small backbone organization working to lead an ambitious collective impact effort. This shows the benefits that can be experienced in the first year.
TREAD - Trails for All is driving collective impact with a focus on 7 strategies:
Enhance and Improve Conservation and Sustainability
Expand and Enhance Outdoor Recreation Infrastructure
Improve Education/Advocacy about Outdoor Recreation and Cultural Awareness
Increase Representation of Underrepresented Groups in Outdoor Recreation
Strengthen Community-Powered Marketing and Travel
Improve Collaboration on Planning, Policies, Development, and Procedures
Mobilization and Coordinate More Volunteers for shared Stewardship of our lands
TREAD stands for Trails Recreation Education Advocacy and Development. Currently, they work with over 50 partners to enhance, improve, and protect our outdoor recreation assets (motorized, non-motorized, and all land types). TREAD brings these various stakeholders together so that they can thoughtfully and sustainably provide outdoor recreation for all.